comScore and Google Partner to Offer Actionable Audience Metric for Brands




RESTON, Va., Feb. 10, 2014 /PRNewswire/ -- comScore (NASDAQ: SCOR) and Google are partnering to offer a real-time audience metric designed to help brand marketers easily measure campaigns across screens. After a period of testing, comScore vCE will be available to DoubleClick...




Source : http://www.prnewswire.com/news-releases/comscore-a...


Lundi 10 Février 2014

A lire également